NOW Review: Affordable Foods, Supplements, Beauty Products and More

Supplement Reviews

NOW Review: Affordable Health Products

NOW Review: Affordable Health Products

Including Foods, Supplements, Beauty Products and More

Health foods. Health supplements. Natural beauty supplies. They’re everywhere! But how do you know which ones are good for you or which ones are just claiming to be? Wouldn’t it be nice if you could shop for them all in one place? With NOW you can! NOW has it all – and it’s all good!


Since 1968 NOW has been manufacturing natural health products and supplements, and quality has always been a cornerstone of their company. What has now grown to house over 1,400 products, from foods and supplements, to sports nutrition and personal care/beauty/essential oils, this family-owned, natural products manufacturer truly encompasses it all!

With a mission of providing the highest quality products at the best possible prices, NOW wants to give everybody access to healthy and affordable products for their wellness routines. From the kitchen pantry to the bathroom vanity NOW has something for everyone in your household!


At NOW, they take every possible step to ensure the safety and efficacy of every product they produce, now and always. Since they manufacture products that consumers ingest and apply topically, they take special care in creating products that are of the highest quality, promising your satisfaction and striving for your trust!

Because of this, NOW employs a variety of processes and procedures to ensure the quality and safety of their supplements. They randomly audit their ingredient suppliers to ensure they’re following good manufacturing practices and adhering to regulations. They also test ingredients and finished products in their state-of-the-art, in-house laboratories, which entails approximately 16,000 tests on a monthly basis.

From the time an ingredient enters one of NOW’s facilities to the time the finished product is shipped out to customers, they exhaustively analyze and test to ensure you’re getting a product that you can trust to be safe and effective for its intended purpose.


Back in the early ’60s, the health food industry was in its infancy. “Health foods” were obscure and peculiar, and health food enthusiasts were broadly categorized as hippies and granola-heads.

During these raw and formative early years, entrepreneur Elwood Richard started a small chain of health food stores in the Chicago area called Health House. A degreed physical chemist, Elwood’s collegiate research had focused on enhancing physical performance through the use of healthy foods and nutritional supplements. The knowledge he acquired during this time left him a firm believer in the benefits of natural products for health and quality of life, and laid the early foundation for his life-long love of nutrition and health foods.

After losing customers to a local supermarket due to the high cost of his products, Elwood realized that in order for his health food stores to survive and thrive they needed to offer affordable natural products. Healthy foods wouldn’t last if no one could afford them. So he started his own natural products manufacturing company to supply his stores, which afforded him complete control over product cost and quality. NOW® Foods was born.

Today NOW is still owned by the Richard family and has grown to become one of the natural product industry’s most recognizable brands, providing one of the most extensive lines of natural products available. NOW has always remained true to Elwood’s original vision – to meet consumer need for health foods by offering affordable, high-quality natural products.


NOW products are available on their Online Store, or if you prefer to buy them in person, check out their Store Locator for the location nearest you.


There’s no denying that “health” brands are everywhere. But how can you decipher which ones are truly as great as they claim and not just trying to play off the latest trends? Well when it comes to supplements, and pretty much every other natural home and health product, NOW has made it their mission to stand above the rest through their consistent testing and processes, ensuring that everything is made of the highest quality and to the highest standard.

From soaps and lotions to protein powders and health supplements, NOW has made it easy to find trustworthy products at affordable prices – something that every health consumer yearns for. It’s really true: NOW has it all – and it’s all good!

Obviously I haven’t tried every product, but I’d sure love to! Here are some of my favorites though, to help give you a head start on your wellness journey with NOW:

Natural Progesterone: Long story short, getting pregnant hasn’t been easy for me, due to crazy cycles (or lack there-of). This has definitely helped me though and is a great alternative to the artificial stuff that is often recommended.

Organic Jojoba Oil: This carrier oil is great for both hair and skin. I use it to remove makeup, to nourish my hair, and when my skin feels extra dry.

Plant Protein Complex: This plant-based protein not only tastes great, but contains 22g of protein from pea, hemp, and quinoa sources. It also is completely sugar-free and is instead sweetened with xylitol and stevia – but yet doesn’t have a funky aftertaste. I use it in everything from homemade protein bars to breads to smoothies, and more!

Royal Jelly Veg Capsules: Royal jelly is a natural honeybee product that is used in the nutrition of immature and adult queen bees. With a complex nutritional profile that includes nucleotides, polyphenols, and unique organic acids, it has been used traditionally since ancient times as a health tonic and is one of my favorite supplements!

Be sure to check out all of the NOW brand of products today and see how you can help you and your family get on a healthier track! Because it’s those small steps that make healthy living part of your lifestyle, so why not take one today?!

To learn more about NOW, please visit their website and check them out on Facebook, Instagram, Pinterest, and Twitter too!

And remember, CONTACT Healthy Fit Fab Moms today to create a personalized plan so you and your family can live a healthy, fit, and fabulous life!



 Nutrition articles

Our reviews are tailored for you - Moms and Moms-to-be who are concerned with the health and nutrition of your kids and loved ones. From healthy snacks to skin care needs, we cover some of everything!

Plus, we only review products that are full of good-for-you ingredients, so you can be sure that if there is a product listed, it is Healthy.Fit.Fab. Mom approved and something we feel comfortable giving to our own families!*

*Not to say that all of the products we review are something we can't live without, but you can at least be certain that they are safe and not full of harmful ingredients, unless noted.

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